Updated: Apr 20
An advert aimed at GP's to refer their patients suspected to have Long Covid. This adverts addresses the fact that there is a long and varied list of symptoms associated with Long Covid - Not just an ongoing cough.
The image of an iceberg, which has more to it beneath the surface, provides a fresh approach to thinking about what symptoms are associated with Long Covid. The design is clean, clear and communicates the message in a striking way.